Dr. Kathy’s Veterinary Care

Dr. Kathy’s primary target market for this project were “affluent retirees 55+ with mainly small dogs and cats (big dogs too) living at the beach.” She wanted to promote the personal touch her privately owned business provided and make sure her services were clearly listed. Going off of her objectives for the campaign and the branding of her website, I crafted a fun and informative postcard that would grasp the attention of her target market and get them to book their appointments with her in the future.